1. Pick a squeeze template
Templates โ "๐จ Squeeze" filter โ pick one
Two squeeze templates ship out of the box:
- Squeeze ยท Single Email โ minimal, one-field, conversion-optimized. The default pick.
- Squeeze ยท Lead Magnet PDF โ 2-column with PDF promise + form, for when you're giving away a guide.
2. Write a headline that earns the email
The 3 headline formulas that work for lead pages
Click the hero headline on the canvas and rewrite using one of these structures:
- The Steal: "Steal my [X] that did [Y]" โ e.g. "Steal the $10K funnel I used last month"
- The Cheat Sheet: "The [N]-step [thing] for [goal]" โ e.g. "The 7-step launch checklist for $5K weekend"
- The Loophole: "How to [outcome] without [pain]" โ e.g. "How to get 100 leads without paying for ads"
Sub-headline (one line below) should specify the format + what they'll learn:
The exact PDF + email sequence + ad copy I used. Free. Delivered instantly.
3. Set up the lead form (auto-routes to your inbox)
The form is already wired โ just verify
The squeeze templates include a form with data-tee-leadform. On publish, every submission automatically POSTs to:
/api/leads/{your-member-id}/inbox
Submissions land in your Email Engine โ Leads tab. No setup. No Mailchimp. No Zapier.
If you want submissions to ALSO go to an external service (ConvertKit, Mailchimp), click the form on the canvas and add the URL in the data-tee-dest attribute โ submissions hit both your TEE inbox AND the external endpoint.
4. Add a single trust signal
Drag ONE testimonial below the form. Just one.
Don't clutter a lead page with 6 testimonials โ that's sales page territory. Drag exactly one Testimonial block below the form. It removes last-second hesitation without dragging attention off the email field.
Replace the placeholder with something specific:
"Used this exact funnel โ added 423 emails in 9 days. Worth 100ร the email." โ Sara K., copywriter
5. Save + publish + share
"๐พ Save" โ "๐ Publish"
Your lead page lives at https://theeliteengines.com/u/{your-slug}/{page-slug}/. Promote it via ads, social, email signature, podcast bio โ anywhere a click can earn an email.
free.yourbrand.com? See the Custom Domain tutorial.